Vaporesso kicks of 10th anniversary celebrations
July 24, 2025
Vaporesso celebrates 10th anniversary with world tour campaign in Jakarta
Vaping brand Vaporesso launched its 10th anniversary celebrations under the theme of Innovation X with a high-octane spectacle on 18 July in Jakarta, Indonesia, as a fleet of top-tier hypercars roared through the streets to mark the start of the brand’s world tour campaign – The Roar On Rush – Vaporesso 10th Anniversary World Hyper-Tour.
Founded in 2015, Vaporesso has been at the forefront of innovation in the vaping industry, consistently delivering cutting-edge technology and designs that redefine user experience.
Vaporesso’s bold “supercar delivery” stunt to commemorate its milestone year, featuring a convoy delivering special edition products to retail stores in Jakarta, has generated significant impact, earning widespread positive reflections. The roaring engines and gleaming cars captivated the city, with passersby stopping to take photos and admire the spectacle.
At the event site, crowds experienced the thrill of the supercars alongside Vaporesso’s distinctive brand spirit and the cutting-edge allure of the XROS 5. This eye-catching activation set an exciting tone for the brand’s anniversary tour, building anticipation for the tenth-anniversary celebrations.
A global celebration in motion
After its debut in Jakarta, the Hyper-Tour will continue to Paris and London on 18 August, followed by Las Vegas on 22 August.
“As the global forces of innovation surge, this tour serves as a celebration of creativity and progress, inspiring a future that resembles a grand blueprint, brimming with infinite potential,” Vaporesso said in a statement.
“By connecting diverse cultures and showcasing cutting-edge products, the Hyper-Tour embodies the spirit of exploration and ingenuity, leaving a lasting impression at every stop.”
In addition, Vaporesso is launching a suite of anniversary-themed activations.
The CMF design concept of the XROS 5 INNO SPEED VERSION draws inspiration from the world of supercars, embodying speed, passion, and innovation. Equipped with the industry’s first 3A super charging technology, the XROS 5 delivers instant power—much like a supercar’s explosive acceleration—reaching an 80 per cent charge in just 20 minutes. This dramatically reduces downtime and ensures a consistently smooth vaping experience.
Online activities launching this August
This August, Vaporesso will be inviting fans and users to engage in three online events designed to celebrate innovation and creativity. These include:
- Official Website Event: Discover Vaporesso’s decade of innovation through an interactive digital showcase that highlights their technological and creative milestones.
- Community Event: Collaborate with users worldwide to design a cutting-edge vape device that embodies the future of vaping.
- E-Commerce Event: Enjoy an exclusive shopping experience with limited-edition products, special deals, and surprises waiting to be uncovered.
As a premium brand under SMOORE, Vaporesso has consistently delivered industry-leading technology— from its innovative COREX and AXON chips to advanced anti-leakage solutions and design collaborations that blend vaping with personal expression. Renowned for performance, reliability, and style, its products are supported by top-tier international certifications.
Meanwhile, Geekvape celebrated its 10th anniversary last month, hosting a turbocharged two-day event at Germany’s iconic Nürburgring racetrack.
