May 20, 2022
Feelm, the flagship atomization tech brand from Shenzhen, China-based vaping tech company Smoore, is all set to unveil another eco-friendly non-nicotine disposable e-cigarette at Vaper Expo UK 2022 later this month.
The brand announced the product launch as it released its ‘Race to Zero’ plan and roadmap to carbon neutrality on Thursday.
The product, which was awarded Red Dot Awards for Product Design 2022, has an external structure composed of recyclable and reusable aluminum foil, the brand said. It looks like a paper foil pouch and itself serves as a packaging bag, hence the reduction of packaging materials.
The brand’s ‘Race to Zero plan brings forward its ambitions to achieve net-zero carbon emissions by 2050 in its direct production activities and indirect purchased energy (scope 1&2). It has also made a commitment that renewable energies will account for 30 per cent of its total energy consumption by 2030.
Feelm said it will achieve net zero in full supply chain and full product lifespan by developing sustainable products, improving energy efficiency with automated production, supporting the supply chain in decarbonization, and increasing renewable energies and eco-friendly materials.
As a leading closed vape system solution provider, the brand plays a significant role in the global vaping supply chain, by virtue of its partnership with vaping brands around the world. Feelm has introduced FUTURE series solutions, which feature recyclability, disassemblability, biodegradability and minimalist design and has already pioneered a number of green vaping solutions like the disposable paper e-cigarette, which is made up of spiral composite paper tube, improving the degradability rate to approximately 76 per cent of the total volume, compared with the plastic used in traditional vaping products.
Feelm has also partnered with suppliers to develop and encourage utilising biodegradable materials while optimizing the water, electricity and gas consumption management. Feelm said it is working with global customers to promote the recycling and reusing, so as to explore a feasible path towards carbon neutrality for the product lifespan and the supply chain.
“As a pioneer in going global in Chinese vaping industry, Feelm has been leveraging its full supply chain advantages and fundamental R&D in reducing carbon footprints. As China has pledged to be carbon neutral by 2060, Feelm is ready to fulfill its carbon neutral commitment to Chinese vaping industry, so as to explore a lower-carbon, greener and more sustainable development path with cutting-edge technologies,” said Frank Han, senior vice president of Smoore and president of Feelm.