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Double win for Watford vape business

July 19, 2019

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L-R: Aditya Solanki, Councillor Saqib Butt, Ramnikal Solanki CBE, Dan Marchant of Vape Base/Vape Club, Ed Merrett of Logic Compact, Andy Kumar

Online retail store Vape Club has won the award for best online store at the first Vape Business Awards held on July 3, 2019 in London.

Its sister concern Vape Base has bagged the top award in the wholesale category.

Dan Marchant, co-owner, said: “Vape Club was born out of a desire to provide an informative and efficient online shop for smokers looking to make the switch to vaping, but we wanted to extend that into a brand experience.

“It is not always an easy transition to make and choosing the product that will work best for you can be mind boggling. What one person loves doesn’t necessarily work for the next, which opens up a whole world of possibilities which we can tap into and focus on. This is where Vape Club is different from other retailers – we’re not just an online shop, we’re more than that.”

Judges said: “This Watford-based winner has demonstrated great entrepreneurial instincts, aiming since its inception to help educate consumers with simple-to-digest information and a well-curated range of products.

“The winner’s motto is that “vaping is all about choice”. To this end, they have set about explaining the complex vaping world through an impressive array of creative in-house content, from videos  and blogs and from to guides and infographics. Riding the wave of the vape revolution, sales have increased 280 fold over the last five years.”

Kiran Paul
By Kiran Paul
With a background that spans both the agility of startup environments and the established presence of Asian Media Group, Kiran tries to bring a well-rounded perspective to his work. His career as a journalist began at a dynamic news startup, where he honed his reporting and storytelling skills for five years, gaining valuable experience in a fast-paced and evolving media landscape. Since 2018, he has been contributing to Asian Trader, where a standout feature of his work has been his in-depth interviews with award-winning retailers, which he transforms into insightful profiles that appear in each issue. Since 2021, he has also been at the helm of the sister title, Vape Business.