Home News China regulator orders e-cigarette makers to halt new plants

China regulator orders e-cigarette makers to halt new plants

February 17, 2026

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A quality control worker checks a pods on the production line for the e-cigarette company Mystlabs at First Union, one of China's leading manufacturers of vaping products, on September 25, 2019 in Shenzhen, China. (Photo by Kevin Frayer/Getty Images)

China’s State Tobacco Monopoly Administration issued a notice on Friday (13 February) aimed at curbing price wars in the e-cigarette industry, directing manufacturers to address overcapacity by suspending investment projects and the building of new production plants.

“The capacity utilisation rate is at a high level,” the notice said, while warning e-cigarette makers against trying to skirt the instruction by building new facilities ostensibly for the production of other products that are in fact manufacturing e-cigarettes.

KEY DETAILS:

  • Producers should only invest in new projects and increase production capacity if it is really necessary and/or they can prove the focus is on manufacturing e-cigarettes for export
  • Notice prohibits e-cigarette makers from shifting supply quotas to other unlicensed companies and expanding production capacity by seeking fresh investment to make other products to disguise e-cigarette output
  • E-cigarette makers are allowed to reorganise their production capacity through mergers
  • The production line and approved production capacity of e-cigarettes should be strictly distinguished from heated cigarettes and smoking utensils

(Reuters)

Kiran Paul
By Kiran Paul
With a background that spans both the agility of startup environments and the established presence of Asian Media Group, Kiran tries to bring a well-rounded perspective to his work. His career as a journalist began at a dynamic news startup, where he honed his reporting and storytelling skills for five years, gaining valuable experience in a fast-paced and evolving media landscape. Since 2018, he has been contributing to Asian Trader, where a standout feature of his work has been his in-depth interviews with award-winning retailers, which he transforms into insightful profiles that appear in each issue. Since 2021, he has also been at the helm of the sister title, Vape Business.